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Digital Advertising & Marketing 101: Take The Complete Guide

18.8 hours
All Levels

How do consumers see your brand relative to your competitors? …

What you'll learn
From one-off customer satisfaction surveys to brand tracking surveys that are administering on a continuous basis, they provide the information that marketers need to understand how their products, services and brands are seen by consumers.
In Analytic Methods for Survey Data, statistical learners will become familiar with established methods for converting survey responses to insights that can support marketing decisions.
Techniques discussed include factor analytics, cluster analysis, discriminant analysis and multi-dimensional scaling.
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Introduction to Corporate Finance

15.8 hours
All Levels

The Entrepreneur’s Guide for beginners and is a course created …

What you'll learn
Have a solid foundation in developing an integrated framework for strategic financial decision-making.
Have a thorough understanding of financial statements and the financial information they provide, and be able to critically evaluate and analyze cash flows statements.
Understand the management and evaluation of portfolios and firm valuation techniques.
Understand how to incorporate risk and uncertainty into investment decisions and understand how companies make financing and investment decisions.

Survey analysis to Gain Marketing Insights

18.8 hours
All Levels

How do consumers see your brand relative to your competitors? …

What you'll learn
From one-off customer satisfaction surveys to brand tracking surveys that are administering on a continuous basis, they provide the information that marketers need to understand how their products, services and brands are seen by consumers.
In Analytic Methods for Survey Data, statistical learners will become familiar with established methods for converting survey responses to insights that can support marketing decisions.
Techniques discussed include factor analytics, cluster analysis, discriminant analysis and multi-dimensional scaling.
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